Wow, this is quite old school. Is it making a comeback? That would be nice. Avens, which is also known as Chilean avens, Geum quellyon, is an old fashioned perennial relative of the strawberry. Instead of producing fruit, it provides handsome yellow, red or coppery orange flowers that look something like small single, semi-double or double anemones, but can bloom through most of May.
Although perennial, avens do not last forever without some degree of help. After the first season, most of the slightly ruffled and hairy foliage dies down during the colder part of winter. New foliage and bloom develop in spring. After the second or third year, and every few years afterward, mature plants should be divided before or after bloom. Pups are more vigorous than the parent plants.
Happy avens gets as high and wide as a foot and a half. Much of the height is in the branched floral stems, which might need to be staked if they get too heavy with bloom, or are in a breezy spot. Most of the mounding foliage is basal. A bit of shade is tolerable and actually preferred to hot situations. Soil should be rich and well drained. Avens plays well with others in mixed perennial beds.